Blog

What Are Content Aggregators And Why Do We Need Them?

Aggregators aggregate content/information from various sources on the internet. The content from various sources are displayed in their sites but in a different format. The content and pages thus displayed become popular based on user votes. Essentially the popularity of each post depends upon the votes that

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New: RSS Image Enclosures Now Visible

A funny (peculiar, not haha) thing about major media site RSS feeds is that not only are the feeds often little more than a plain text (and so kinda boring) sentence, but also that their RSS feeds tend to include thumbnail images as enclosures. Enclosures are the

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Defining Your Perfect Target Audience

Whether you are working for an agency or as an in-house SEO representative, your aim is to deliver the right traffic that converts to new customers and top page rankings. Most successful SEOs garner most traffic, most links and reap from algorithm updates. This is because; they

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Protect SEO Value in Syndicated Posts

In the last post on this blog, we discussed how you can make use of recycled quality content to satisfy your SEO’s appetite for more content. Today, we will talk about another aspect of this chapter: how to inject more SEO value and protect it through syndicated

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25 Actionable Insights for Social Media Campaigns

Introduction: What are the different challenges faced by Marketers today? Hubspot looked at data from over 3,500 marketers who shared what their biggest problems in marketing were. The results clearly state that brand awareness is one of the biggest challenges faced by marketers in today’s evolving world

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5 Content Types That Always Get Links

How often have you heard the phrase “content is king”? I’m sure the majority of you just nodded your head. It’s a popular phrase that’s been around for a long time. Marketing is all about having a great product and then creating attention around it. There’s not

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Search Engine Basic Concepts

Baffled by search engines and how they work? Not technical in orientation? Unfortunately, this make you susceptible to bad SEO advice, or sets you up to potentially be taken by a bad SEO firm. This post will provide a layman’s level explanation of the basics of search

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Boost Keyword Research with Social Media

In many ways, social media serves as an indispensable tool for SEO campaigns by allowing marketers to leverage on social shares to increase online visibility, as well as build credibility and authority especially for those with a Google+ account. At the same time, it’s also a vital

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