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5 SEO Considerations to Win with Both Customers and Search Engines

One of the cornerstones of any digital marketing presence is a company website. From being a destination for people to visit that are searching for your products and services to servicing existing customers, it’s difficult to understate the importance of a great website (or understate the missed opportunities that come

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10 Reasons To Edit Your Published Blog Posts

    Editing your published blog posts is probably the best advice you will read this month, yet very few of you will do it. Here are 10 reasons why you should. If you have others that make more sense to you, why not add them in the Comments.  

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10 Best Affiliate Marketing Programs for Beginners

Affiliate Marketing is one of the most popular and effective ways to make money online. Most of the bloggers, webmasters and online marketers love to make some money with Affiliate Marketing. But it is really not easy for beginners to make a good amount of money from affiliate marketing if

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Simple Ways To Get Real Traffic to Your Business

As the Internet matures, getting Traffic to your Small Business site becomes increasingly difficult. The biggest names have highly sophisticated sites and Internet Marketing budgets that can exceed the entire revenue of most small companies. Home is for the Heart The Internet is no longer the unique marketing tool it

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How Much Keyword Repetition is Optimal

With all the advancements search engines have made, a lot of folks in the SEO world are circling back to a fundamental question: If I’m targeting a particular keyword, where and how often should I use that in the front and back ends of my page? In today’s Whiteboard Friday,

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How to Improve search engine ranking

Building a steady stream of web traffic might seem like a daunting task. More often than not, website administrators struggle with pushing up the number of visitors. A lot of time, just maintaining a constant traffic rate might require a substantial effort that does not always pay off. Aside from

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Do you know how to calculate your conversion rate?

I had a great time delivering the keynote one time at the Wednesday live conference in Stockholm, which featured an all-too-typical show of hands. First, I asked how many of the marketers in attendance had a Web Analytics system installed on their site. Every hand in the room went up.

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5 Tips For Better Facebook Advertising

When it comes to Facebook ads it can sometimes be hard to understand what things will work for you and what things won’t. Here are some hints and tips that should help you engage more with your customers and get a higher CTR. 1: Let Other People Do The Selling:

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How To Learn From Your Competitors Without Copying Them

My last post brought up some great questions about using competitive research for link building. My main point was that blindly copying a competitor’s link profile could be a really bad idea, depending upon the links they have. I do not personally dig through competitors’ profiles to find links that

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