Blog: e-Business Tips
How to Choose Between Link Building and Content Marketing
Torn between two strategies? I know how it feels to be so confused and frustrated about two things – you don’t know what’s right for you, you don’t know what’s worth spending your time, effort and money on, you don’t know what will work best. I may not know what
7 Ways to Make Your Blog More Beautiful and Effective at Capturing Leads
Making a website beautiful is both a science and an art. While there’s no perfect formula for creating the best website that appeals to everyone (although many people certainly try), there are steps you can take to make your website more engaging and effective at driving existing and potential readers
What Are Content Aggregators And Why Do We Need Them?
Aggregators aggregate content/information from various sources on the internet. The content from various sources are displayed in their sites but in a different format. The content and pages thus displayed become popular based on user votes. Essentially the popularity of each post depends upon the votes that the post receives,
New: RSS Image Enclosures Now Visible
A funny (peculiar, not haha) thing about major media site RSS feeds is that not only are the feeds often little more than a plain text (and so kinda boring) sentence, but also that their RSS feeds tend to include thumbnail images as enclosures. Enclosures are the part of a
Defining Your Perfect Target Audience
Whether you are working for an agency or as an in-house SEO representative, your aim is to deliver the right traffic that converts to new customers and top page rankings. Most successful SEOs garner most traffic, most links and reap from algorithm updates. This is because; they have mastered the
Protect SEO Value in Syndicated Posts
In the last post on this blog, we discussed how you can make use of recycled quality content to satisfy your SEO’s appetite for more content. Today, we will talk about another aspect of this chapter: how to inject more SEO value and protect it through syndicated posts. Syndicated posts
25 Actionable Insights for Social Media Campaigns
Introduction: What are the different challenges faced by Marketers today? Hubspot looked at data from over 3,500 marketers who shared what their biggest problems in marketing were. The results clearly state that brand awareness is one of the biggest challenges faced by marketers in today’s evolving world more so when
10 Simple Tips to Acquire Quality and Relevant Traffic to your Website
We all love to see the traffic coming to our website either it be organic, direct, paid or through social media websites. There is no other better sights than the Google analytics graphs that shows you the increase in the overall traffic to your website. Getting traffic to your website
5 Content Types That Always Get Links
How often have you heard the phrase “content is king”? I’m sure the majority of you just nodded your head. It’s a popular phrase that’s been around for a long time. Marketing is all about having a great product and then creating attention around it. There’s not much difference in
Search Engine Basic Concepts
Baffled by search engines and how they work? Not technical in orientation? Unfortunately, this make you susceptible to bad SEO advice, or sets you up to potentially be taken by a bad SEO firm. This post will provide a layman’s level explanation of the basics of search engines. Let’s dig
